UTM Oluşturucu

URL\'lere kampanya parametrelerini kolayca ekleyin, böylece Google Analytics\'te Özel Kampanyaları takip edebilirsiniz.

UTM parametreleri nedir ve neden kullanılır?

UTM (Urchin Tracking Module) parameters are tags that you add to the end of your URLs. When someone clicks on a URL with UTM parameters, those tags are sent to Google Analytics for precise tracking.

Parametreler Açıklandı:

  • Kaynak: The origin of your traffic (e.g., google, newsletter, facebook).
  • Orta: The marketing medium (e.g., cpc, email, social).
  • Kampanya: The name of your specific campaign (e.g., summer_sale).

Using UTMs is essential to understand which links are driving traffic and sales, allowing you to optimize your ad spend.