UTM Bouwer

Voeg eenvoudig campagneparameters toe aan URL\'s zodat je aangepaste campagnes in Google Analytics kunt volgen.

Website URL *

Campaign Source *

Campaign Medium *

Campaign Name

Campaign Term

Campaign Content

Wat zijn UTM-parameters en waarom ze gebruiken?

UTM (Urchin Tracking Module) parameters are tags that you add to the end of your URLs. When someone clicks on a URL with UTM parameters, those tags are sent to Google Analytics for precise tracking.

Parameters Uitleg:

Bron: The origin of your traffic (e.g., google, newsletter, facebook).
Medium: The marketing medium (e.g., cpc, email, social).
Campagne: The name of your specific campaign (e.g., summer_sale).

Using UTMs is essential to understand which links are driving traffic and sales, allowing you to optimize your ad spend.