Free plan, no credit card

Social Media Scheduler One calendar, 22 networks, every account you run

Plan a week of posts in one sitting and let them publish while you do something else. Upload once, send it to Instagram, TikTok, YouTube, LinkedIn and 18 more, on a date you pick or the next free slot in your queue. 10 posts a month are free forever, and unlimited scheduling is $24/month.

Start scheduling free Compare with Hootsuite, Buffer & Later

What you can schedule

Twenty-two networks, from the ones that pay the bills to the niche ones nobody else supports. Connect the accounts you use and ignore the rest.

One honest exception: TikTok posting is not on the free plan. The other 21 networks are. Scheduling TikTok needs a paid plan, from $24/month ($16/month billed annually).

Full technical detail for each network lives on the platforms pages.

Scheduling guides by network

Each network has its own formats and its own quirks. These four pages cover what you can actually queue up and what you set before it posts.

Instagram scheduler

Reels, Stories, carousels and single images, with covers, collaborators and tags set before it posts.

TikTok scheduler

Videos, photo carousels and slideshows, with privacy, duet and stitch decided in advance. Paid plans only.

YouTube scheduler

Shorts and long-form uploads, with title, tags, category, privacy status and subtitle tracks attached.

LinkedIn scheduler

Profile or company page, video, images, documents and PDF carousels, plus an auto-posted first comment.

The social media scheduling tools you get

Calendar, queue, multiple accounts and the numbers afterwards. Everything below is in the dashboard today, on a plan you can start for free.

A calendar you can actually plan in

Every scheduled post sits on one calendar across all your connected accounts, so you see the gaps before your audience does. Drop a post on a date and time and it publishes itself.

A posting queue for the rest

Not everything deserves a specific timestamp. Send a post to the queue and it takes the next free slot, which keeps a steady cadence without you touching the calendar.

Multiple accounts, one screen

A profile connects one account on each platform. With 5 profiles you can hold 5 Instagram accounts, 5 TikTok accounts, 5 YouTube channels and so on, and schedule across them from the same place.

One post, every network at once

One upload can go out to several networks at once, each with its own caption where the platform needs a different one. Repurposing a Short stops being four separate chores.

AI Shorts Uploader for captions

A built-in assistant watches your short-form video and writes the title, description and hashtags for YouTube, Instagram and TikTok. Each analysis counts against a monthly quota that resets with your billing cycle.

Analytics after it posts

Views, likes, comments and engagement come back into the dashboard for every connected platform, so the scheduler and the numbers are not two different tools.

Video processing built in

FFmpeg video processing is included on every plan, 30 minutes a month on Free, so you can crop or trim a clip to fit a network without a second subscription.

An API if you ever need it

The dashboard is the product, but everything it does is also available over a REST API on every plan, Free included. See the social media API if you want to wire it into something.

Prefer to automate it end to end? The social media API does the same job from code, and the how-to guides walk through the common setups.

Free social media management tools, and what the paid plans add

The free plan is free forever with no credit card. Paid plans drop the monthly cap and add profiles, which is how you connect more accounts.

Plan	Monthly	Annual (per mo)	Scheduled posts	Profiles	Notes
Free	$0	$0	10 posts/mo	2	Forever, no credit card. TikTok not included.
Basic	$24/mo	$16/mo	Unlimited	5	Adds TikTok and removes the monthly cap.
Professional	$50/mo	$33/mo	Unlimited	25	Whitelabel included.
Advanced	$147/mo	$118/mo	Unlimited	75	For larger agency rosters.
Business	$438/mo	$350/mo	Unlimited	225	Extra profiles at $1/mo each.

A profile holds one account per platform, so 5 profiles means 5 Instagram accounts, 5 TikTok accounts and so on. Full breakdown on the pricing comparison page.

Best social media scheduler for small business: the price comparison

The four tools people weigh this against, at the prices they publish themselves. Each one counts differently, so the row that matters most is what five connected accounts actually cost you.

Feature	Upload-Post	Hootsuite	Buffer	Later	Metricool
Cheapest paid plan	$24/mo ($16/mo billed annually)	$99/mo (Standard)	$5/mo per channel (Essentials)	$18.75/mo billed yearly (Starter)	From €16/mo, about $20 (Starter)
Free plan	Yes: 10 posts/mo forever, no card	None listed; plans start at $99/mo	Yes: 1 user, API access with 1 key and 3,000 requests/mo	No free plan, only a 14-day trial	Yes: 1 brand, 20 posts/mo, no LinkedIn or X
What the price counts	Profiles: 2 free, 5 on Basic, 25 on Professional	Social accounts: up to 10 on Standard	Connected channels, billed one by one	Social sets: 1 set = 8 profiles on Starter, 6 sets on Scale	Brands: up to 5 on Starter, 50 on Advanced at €130/mo
Published posting limits	10/mo on Free, no cap on any paid plan	Not published on the plans page we checked	Unlimited scheduled posts per channel on Essentials	30 posts per profile/mo on Starter, 180 on Growth, unlimited on Scale	20/mo on Free; Starter is marked unlimited publishing, with an asterisk
Networks supported	22	Not published on the plans page we checked	Not published on the pricing page we checked	8: Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn, Snapchat	Not published on the pricing page we checked
Roughly what 5 connected accounts cost	$24/mo (Basic, 5 profiles)	$99/mo (Standard, up to 10 accounts)	$25/mo (5 channels at $5 each)	$18.75/mo billed yearly (Starter, 1 set of 8 profiles)	€16/mo, about $20 (Starter, up to 5 brands)
Extra seats or accounts	Profile packs, or $1/mo per profile on Business	Professional $199/mo, Advanced $399/mo, Enterprise on request	Every extra channel adds $5/mo (Essentials) or $10/mo (Team)	Extra social set $11.25/mo, extra user $3.75/mo, on Growth and Scale only	10 brands €29/mo, 15 brands €43/mo, 25 brands €69/mo

Competitor prices verified September 2026 on their own pricing pages. Three things worth spelling out. Buffer bills per connected channel, so its $5 headline is per account and grows every time you add one. Later’s figures are the annual rate (“billed yearly”); its monthly rate is higher and we did not capture it. Metricool prices in euros with a USD toggle, so the dollar figures here are approximate conversions of their euro prices, not their own USD numbers. Where a cell says a limit is not published, it means we could not find it on the pricing page we checked and we would rather leave it blank than guess.

Every number above, with its source and the caveats: Hootsuite pricing · Buffer pricing · Later pricing · Metricool pricing
Head-to-heads: vs Hootsuite · vs Buffer · vs Later · vs Metricool

Schedule your first week today

Connect two accounts, queue ten posts and see whether planning ahead suits you. No credit card, no trial clock, no sales call.

Create free account See the plans

Social media scheduling FAQ

Limits, free plan, accounts and the TikTok caveat, answered straight.

What is a social media scheduler?

A social media scheduler lets you write a post now and have it published later, automatically, without you opening the app at that moment. In Upload-Post you connect your accounts once, upload the media, write the caption, and either pin the post to a date and time on the calendar or drop it into a posting queue that fills the next free slot. It publishes on its own and the engagement figures come back into the dashboard.

Is there a free social media scheduler here, or is it a trial?

It is a real free plan, not a trial: $0 forever, no credit card. You get 10 posts a month, 2 profiles, the scheduling calendar, analytics, 30 minutes of FFmpeg video processing and API access. The one honest caveat is TikTok, which is not available on the free tier and needs a paid plan starting at $24/month.

Which networks can I schedule posts to?

All 22: TikTok, Instagram, YouTube, Facebook, LinkedIn, X, Threads, Pinterest, Reddit, Bluesky, Google Business, Discord, Telegram, Slack, Mastodon, Nostr, Lemmy, Dev.to, Hashnode, WordPress, Whop and Listmonk. TikTok is the only one that requires a paid plan; the other 21 work on the free tier.

How much does unlimited scheduling cost?

Basic is $24 a month, or $16 a month billed annually, and removes the monthly posting cap entirely: no quota from us, only the networks’ own anti-spam rules. It includes 5 profiles, which means 5 accounts on each platform. Professional at $50/month ($33 annual) raises that to 25 profiles and adds whitelabel.

Can I schedule the same post to several accounts at once?

Yes. One upload can target several networks and several connected accounts in the same action, with a platform-specific caption where it matters, for example a 90-character caption on a TikTok photo post against 2,200 on video. That is what makes repurposing one vertical video across TikTok, Reels and Shorts a single job instead of three.

Do I need to be a developer to use it?

No. This is a dashboard: you log in, connect accounts, upload, schedule. There is nothing to install and no code to write. If you do happen to want programmatic access, the same functionality is exposed through the social media API on every plan, free tier included, but you can ignore it entirely.

Next stops: Instagram scheduler · TikTok scheduler · YouTube Shorts scheduler · LinkedIn post scheduler · all platforms · how-to guides